digital assets_bringing products to life, consistantly
Equifax is a global information solution and credit referencing agency, with a strong market position in both personal solutions and commercial areas, operating throughout many verticals, from banking and finance to insurance, automotive, telecoms, and retail.
Ocean_Barefoot are Equifax UK’s brand guardians and engaged as their full-service agency, delivering all marketing communications, brand development and consultations, sales and marketing collateral, from quarterly insight magazines, digital assets including motion graphics, video and infographics, event material and tracking, product microsites, internal websites for both UK and Canada, internal comms and staff engagement, training and sales platforms, including Ripple presentations.
We have brought each Equifax product and solution to life using an array digital assets, all generated in-house, employing motion-graphic animation to engage with their audiences – online, throughout social media channels and on presentation platforms. And as brand guardians, we have applied a consistant approach to styling and content, adding strength and cohesion across all digital output.
We develop all creative, storyboarding, scripting, voiceover recording and visuals, alongside full production and video output. These are a selection of product videos, both with and without voice over commentary.